Stop Guessing. Start Launching.

The Simple Launch System: Traffic, Trust, and Sales

A 2-night workshop to get more eyeballs, grow your list, and turn leads into buyers.

Details:  February 23-24 Time: 7:00 PM EST (each night)
Location: Live on Zoom, Intro pricing ends February 20th

 
Get the Full Launch Plan - $47

If you're an author, entrepreneur, ministry leader, or business owner with a small audience (or starting from scratch) and launching feels confusing or overwhelming - this is for you.

You don't need more random marketing advice. You need a simple system you can run on repeat.

What this is

The Simple Launch System is a two-night, step-by-step Zoom workshop that walks you through:

  • How to get attention on your offer (even if nobody knows you yet)

  • How to build trust quickly (without trying to do everything at once)

  • How to follow up so your effort turns into actual sales

  • How to set up your first Meta ad (Instagram/Facebook) if you want that option

This is built to give you clarity and action—without the chaos.

Who it’s for

This workshop was built for people who have something worth selling but can't seem to get it in front of the right people:

âś… Authors who published a book (or are about to) but don't know how to get it in front of readers and drive sales.
 âś… Entrepreneurs who are tired of guessing what to post, when to post, and how to turn followers into paying customers.
 âś… Ministry leaders building programs, events, or initiatives who need registrations and engagement but don't have a marketing background.
 âś… Business owners who know their service or product is great but can't seem to generate consistent leads without it feeling random.

Especially if you’ve been thinking:

  • “My offer is good, but not enough people are seeing it.”
  • “I don’t have a big following, so I don’t know how to launch.”
  • “I’m posting, but it’s inconsistent and I’m not getting results.”
  • “I’m overwhelmed and I don’t know what to do first.”

What you’ll learn (over two nights)

Night 1 (Feb 23):

Traffic + Trust 

Get eyeballs, build your list, and create your live lead magnet.

You’ll learn how to:

  • Choose a live lead magnet that builds trust fast and attracts buyers
  • Create a simple traffic plan (organic-first, plus a path to scale later)
  • Write hooks that stop the scroll (so people actually sign up)
  • Create your first “mini creative pack” (reels, photo, and text)

You’ll leave Night 1 with:

  • A live training topic + title + 1-sentence promise
  • Your “traffic plan from scratch” map
  • 5 hooks + 1 reel script + 1 photo ad + 1 text ad drafted 

Night 2 (Feb 24):

Follow-Up + Sales

Turn leads into buyers with follow-up, launch rhythm, and simple conversion strategy.

You’ll learn how to:

  • Set up follow-up that increases show-up and sales (email + text)
  • Run a simple launch rhythm that keeps you consistent and clear
  • Invite people into your paid offer in a way that feels natural
  • Use deadlines and follow-up the right way so your launch converts

You’ll leave Night 2 with:

  • A follow-up map: 5 emails + 3 texts (topics + timing)
  • A basic launch rhythm you can run every quarter
  • Your “Launch From Scratch” checklist so you know what it takes
Yes, I Need This

Bonus Training Included: Set Up Your First Meta Ad (Step-by-Step)

For those who want to use ads (Instagram/Facebook) to speed up lead generation, we’ll cover a simple first ad setup—without making it complicated.

We’ll walk through:

  • What you need before you run your first ad (the non-negotiables)
  • choosing the right objective (traffic vs conversion and when to use each)
  • Setting a starter budget and what to expect
  • How to upload your creative, write your copy, and publish your first ad
  • Basic tracking so you can understand what’s working

Beginner-friendly. Clear steps. No overwhelm.
 And if you’re organic-only right now, you’ll still leave with a traffic plan you can execute immediately.

What you’ll walk away with (deliverables)

By the end of the two nights, you’ll have:

  • A complete traffic-to-sales plan you can repeat
  • A live lead magnet built to grow your list
  • Hooks + scripts + ad templates you can reuse
  • A follow-up mapped out (email + text)
  • A “Launch From Scratch” checklist for books, brands, products, and services

(optional) The steps to set up your first Meta ad

Grab My Spot Before Prices Go Up

WHO'S TEACHING THIS

Chanel E. Martin is the founder of Beyond The Book Media and has helped authors, entrepreneurs, and ministry leaders build simple marketing systems that actually convert. She has published 150+ books and coached thousands of writers to finish and launch with clarity. She built The Simple Launch System because too many talented people are stuck — not because their offers aren't good, but because nobody showed them the step-by-step path from invisible to sold out.

 

Tickets (Intro Pricing)

Intro pricing ends February 20.

General Admission

$47 ($497 Value)

Includes:

  • Live Zoom access to both nights (Feb 23–24)
  • Launch From Scratch checklist
  • Implementation prompts and action steps 

We accept Klarna, AfterPay, Paypal Pay in 4

I'm Ready to Launch - $47

VIP (Replays + Templates) -

$97 ($997 Value)

Includes everything in General, plus:

  • Replay access for both nights
     
  • Template pack (hooks, reel scripts, photo/text ad templates, follow-up map, checklists, webinar template)

We accept Klarna, AfterPay, Paypal Pay in 4

Get Everything + Replays - $97

Simple breakdown:
 $47 to get the plan live.
 $97 to get the plan + replay + templates so you can implement at your pace.

Frequently Asked Questions

 

Ready to launch with clarity?

If you’re tired of feeling stuck when it’s time to promote, this will give you a simple system you can actually use.

✅ General Admission — $47
 ✅ VIP (Replay + Templates) — $97

I'm Done Guessing - Sign Me Up